Top 10 Marketing-Related Business Websites – July 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleNielsen: US Sales of Nearly $1.6B in Back-to-School Supplies
With the new school year almost here, consumers won’t be skimping on supplies, despite recession concerns, according to Nielsen, which forecasts 2.6% growth, or more than $1.57 billion, in school and...
View ArticleHigh Street Retailers Winning Online-Shopping Battle
The internet properties of the 100 largest online high street retailers in the UK, such as Argos, Next, and Marks and Spencer, received 19.3% more UK internet visits during July than the 100 largest...
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Facebook Audience Triples in Japan, but It’s Only Fourth Largest
Facebook’s Japan audience more than tripled in the past year, while Mixi.jp was the most-visited social networking destination in Japan with 12.7 million visitors, according to a study based on data...
View ArticleHalf of Internet Users Use Search Engines on Typical Day
A new high of nearly half (49%) of all internet users use search engines on a typical day, up from about one-third in 2002 – and closing in on the use level of email (60% of those online use email each...
View ArticleTop 10 Community-based Organization Websites – July 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Investment/Finance Websites – July 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleThe Wealthy Rate Investment Brokers and Real Estate Companies, Websites
High-net-worth consumers rated Fidelity Brokerage Services the most trusted retail broker in the 2008 Luxury Brand Trust Index (LBTI) survey from the Luxury Institute. Charles Schwab & Co., Inc....
View ArticleOlympics-Related Site Traffic Takes off
NBC’s and Yahoo’s Olympics sites are leading the US internet-audience race among the top 10 most-visited Beijing Olympics-related content websites, and NBC’s online-video offering has also gained...
View ArticleDirect Mail Is Marketers’ Primary Promotions Channel
Some 90% of marketers, agencies, and other suppliers of direct marketing services say they use non-catalog direct mail, and nearly half (46%) say it is their primary channel for promotions, according...
View ArticleAd Networks Surge, CPMs Plunge
The use of “ad networks” surged from 5% of total ad impressions sold in 2006 to 30% in 2007, according to the “Digital Pricing Benchmarking Study” from Bain & Company, conducted in coordination...
View ArticleTop 10 Health & Medical Information Websites – August 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 TV Websites – August 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Entertainment Online Advertisers by Image-Based Impressions – August 2008
Note: Nielsen Online, AdRelevance service uses a proprietary methodology for estimating online advertising expenditures and only takes into account image-based technologies and advertising sold per...
View ArticleObama’s Web Sites Generate Six Times More Traffic than McCain’s
Nearly 22 million people per month visit websites related to Barack Obama, while John McCain-related sites generate about 3.5 million visitors, according to a report from AdGooroo that analyzes the...
View ArticleGamers Want Their Next Vehicle to Be Green
Gamers make up a large auto-owning demographic – most 1UP Network online and Electronic Gaming Monthly gamers surveyed own, on average, two automobiles – and many are looking to go green with their...
View ArticleMost US Workers Online at Work, 50% Check Work Email on Weekends
Fully 72% of employed adults in the US use the internet and email at least sometimes while they are at work, and 50% of those email users say they check their email on weekends, according to a report...
View ArticleSuper-Rich Read and Go Online More, Watch TV and Listen to Radio Less
Affluent “heads-of-house” read more publications and use the internet more heavily than the balance of the population, and consumption of these media increases with affluence, according to the 2008...
View ArticleTop 10 Family Websites – August 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Politics Websites – August 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
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