Image-Based Online Ad Impressions by Industry – November 2008
Note: Nielsen Online, AdRelevance service uses a proprietary methodology for estimating online advertising expenditures and only takes into account image-based technologies and advertising sold per...
View ArticleNine in 10 Shoppers Steer Clear of E-Tailers with Bad Reviews
An overwhelming majority (89%) of shoppers say they purposely stay away from small online retailers with negative customer reviews on the web, according to a survey from 1&1 Internet, conducted by...
View ArticleRetailers, Hotels Top Forrester’s Customer Experience Ranking
Only 11% of companies garnered a rating of “excellent” in this year’s Customer Experience Index of large US firms, released by Forrester Research, Inc., and 38% of firms were rated as “poor” or “very...
View ArticleOnline Video More Popular on Weekdays
Nearly two thirds (65%) of online video viewers stream content between 9 am and 5pm Monday through Friday, compared with 51% of viewers who log in between 6am – 8pm on weekends, according to research...
View ArticleTraditional Media Sparks Web Searches for 84% of Digital Influencers
More than eight in 10 “digital influencers” in the areas of beauty, personal health and the environment say they go online to learn more about something of interest after reading or hearing about it in...
View ArticleTop 10 TV Websites – November 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Health & Medical Information Websites – November 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Financial Services Online Advertisers by Image-Based Impressions –...
Note: Nielsen Online, AdRelevance service uses a proprietary methodology for estimating online advertising expenditures and only takes into account image-based technologies and advertising sold per...
View ArticleTarget, Wal-Mart, Best Buy Have ‘Best’ Holiday Ads
Asked which retailer has the best holiday TV commercial, consumers ranked Target, Wal-Mart, Best Buy, Macy’s, and Kohl’s as favorites, according to a survey conducted for the NRF’s Retail Advertising...
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